Technical mastery
Average mastery increased from 70% to 90% among active participants across 10 product lines.
Swiss Digital HR Award 2025, Public Prize
Results
Measured mastery in real organizations
See how BOBST, Michelin, and Medtronic used MAGMA Mentor to strengthen technical, digital marketing, and product knowledge over time.
Selected outcomes
Measured gains in mastery
Digital marketing mastery
Mastery gains in digital marketing and e-retail were four times the baseline and were sustained over five months.
Product mastery
Product mastery increased from 52% to 84% across 200 sales representatives in six weeks.
Applications
When performance depends on knowledge
Technical operations
For complex products, machines, procedures, diagnostics, and field decisions.
Sales and product readiness
For teams that need to explain evolving products and handle customer questions.
Change adoption
For teams applying new strategies, processes, tools, and AI-enabled ways of working.
Organizations
Organizations we have worked with
Enterprise and industry
Public, health, and international organizations
Business schools and higher education
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What do your people need to do better?
Start with one real work situation where stronger knowledge would change the result.
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